In April 2010, The Jupiter Drawing Room (Cape Town), winners of the Tony Koenderman’s 2010 Cape Agency of the Year, launched a campaign called “Scotland From Home” for their Brandhouse client. “Scotland From Home” is aimed at educating consumers about good quality whisky and about the heritage of Brandhouse whiskies.
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Since Slo-Jo’s launch in 2000, the service-driven company has been supplying the restaurant and hotel industry with tailor-made beverage solutions. This philosophy has now been taken one step further, with the launch of a complete cocktail solution.
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A draft legislation appealing to any pub, restaurant or hotel wanting to screen World Cup games and sell liquor at the same time will have to pay a heavy fee of R 50 000 for a special liquor licence. This has been passed by the Department of Trade and Industry (DTI). The legislation would affect any entity expecting to benefit from the sale of alcohol by attracting people to view matches that are publicly broadcasted.
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In anticipation of the World Cup, the savvy restaurant and / or bar owner is probably wondering how his supply lines will be affected. Hospitality Marketplace ask three major liquor distributors three essential questions: What their strategy is to ensure that they will not run out of supplies during the WC; their estimated delivery time during this period and;  would it be advisable for customers to stock pile certain brands?
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Setting up a home bar is a fun and easily doable job; if the infrastructure is there all you need is a little flair to get you going. Now, in any home bar you don’t want to stock too many items, as most of these will just sit there collecting dust. The best thing to do is set up a mini cocktail bar...
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